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Why we built it

Science by the People, for the People.

People Science was founded with a mission: To empower humanity with the tools and knowledge of science and medicine to improve ourselves, our communities and our world. We envision a world where health is viewed holistically and research is accessible to all. 


We set out to create a system that allows us to study complex ideas, natural medicines, and supplements, in the real world. We wanted a platform that enables more people and communities to ask scientific questions and ensures that everyone’s voice—and data—is heard. This is Chloe. A novel technology to redesign the way we measure, understand, and impact health outcomes.

The People
behind People Science

Our founders Belinda & Noah are two curious people whose life journey brought them together as partners, scientists, and physicians. United by a belief that the future of science should be participatory, transparent, and inclusive, they created People Science to empower everyone’s journey to health. With Chloe, they’re building the connective tissue between health brands, scientists, and everyday people, redefining what human health research can be.


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Belinda Tan MD, PhD  |  Co-CEO

Belinda is a wife, mother, sister, born in Malaysia and raised in the U.S. since the age of four. She was previously the co-founder Chief Medical Officer at Science 37, a global clinical research and technology company. She was formerly an Assistant Professor at Harbor-UCLA and is an investigator at The Lundquist Institute.


A smiling man with glasses and a beard, wearing a black t-shirt, standing against a beige background.

Noah Craft MD, PhD  |  Co-CEO

Noah is scientist-physician-entrepreneur. He was previously the co-founder CEO at Science 37, a global clinical research and technology company. Before that, he was the Chief Medical Officer at VisualDx, the Chief Science Officer at DirectDerm, an investigator at The Lundquist Institute, and Associate Professor at UCLA.

Our Team

  • A woman with long, wavy brown hair, wearing glasses, a gray blazer, and a white top, smiling against a pinkish background.

    Ashley Mateus, PhD

    Chief Operating Officer

  • Close-up of a smiling woman with long dark hair, wearing a white jacket and a red scarf, against a peach-colored background.

    Crisel Erfe, MD

    Strategic Operations & Solutioning

  • A smiling woman with straight dark hair, wearing gold hoop earrings and a blue blazer, standing outdoors with an orange wall background.

    Paige Oliver

    Product Development

  • A woman with curly dark hair and light skin wearing a white blouse and small hoop earrings, smiling slightly against a peach-colored background.

    Adriana Centeno

    Wellness & HR

  • Close-up of a young woman with long brown hair and bright blue eyes, smiling softly in front of an orange background.

    Azure Grant, PhD

    Research

  • Professional headshot of a smiling Asian man in a dark suit jacket and white shirt against a blurred orange background.

    Roy Yoon, MBA

    Engineering Product Management

  • A man with dark hair wearing a blue checkered shirt standing outdoors with a peach-colored wall in the background.

    Alberto Villacorta

    Technology

    CV
  • Close-up portrait of a woman with long, wavy brown hair, light skin, and green eyes, wearing a white collared shirt, standing against a peach-colored background.

    Amy Kazaryan, MBE, MPhil

    Clinical Operations & Growth

  • Close-up of a woman with shoulder-length brown hair smiling, wearing a blue shirt and a black jacket, against a pinkish-orange background.

    Veronica Luna

    Clinical Operations

  • A smiling woman with blonde hair and blue eyes, wearing a light-colored shirt, against a peach-colored background.

    Jordan Moos, MS

    Clinical Operations

  • A woman with wavy, shoulder-length dark hair and blue eyes smiling, wearing large circular earrings and a floral-patterned black top, standing against a peach-colored background.

    Sarah Burden

    Sales

  • A woman with dark hair in a bun, smiling, wearing a light gray sweater, against a pink background.

    Laetitia d'Ursel, MBA

    Marketing

  • A young man with short dark hair wearing a white dress shirt and a dark blazer, against a pinkish blurred background.

    Miguel Rosales

    Clinical Operations

Our Advisors

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    Jacqueline Jacques, ND

    Naturopathic Doctor

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    Thomas Brendler, PhD

    Scientist & Consultant

  • A young woman with shoulder-length light brown hair and blue eyes smiling, wearing a dark, star-patterned blouse with a white collar, standing against a soft peach background.

    Mirran Raphaely

    Executive, Advisor & Strategist

  • A middle-aged man with gray hair and blue eyes wearing a dark denim shirt against a pink background.

    Michael Bush

    Co-founder of GrowthWays Partners

  • A close-up photo of an older man with gray hair, smiling, wearing a white shirt and a dark blazer, standing against an orange background.

    David C. Madsen, PhD

    Manager of Biomedical and Nutritional Science

  • Portrait of a woman with dark hair, wearing white earrings, a nose ring, and a gold necklace, against a pink background.

    Zeenat Patrawala, MS, MBA

    Chief Business Officer, AI Advisor

  • A middle-aged man with glasses, a graying beard, wearing a dark turtleneck and a blue blazer, against a muted pink background.

    William H. Carson, MD

    Chairman of the Board of Directors of Otsuka Pharmaceutical Development &  Commercialization, Inc. (OPDC)

  • Close-up of a smiling woman with brown hair and brown eyes, wearing a white blazer and black top, with a blurred peach-colored background.

    Sherry Yafai, MD

    Medical Director at The Releaf Institute

  • A young Asian man with short black hair, wearing a black floral Hawaiian shirt, smiling at the camera against a peach-colored background.

    Jason Yau

    SVP and Architect, Chief of Staff of the CEO @ Salesforce

  • A woman with long, curly black hair and brown eyes, wearing a gray top and white coat, smiling against a peach-colored background.

    Cara Quant, MD

    Founder of Viva La Vulva, Internal Medicine Physician with focus on Women's Health

  • A woman with long brown hair, blue eyes, and a bright smile standing outdoors with a blurred orange background.

    Stacey Gunn, MD

    Sleep Medicine Physician at Empower Sleep

  • A middle-aged man with dark curly hair, wearing a white doctor's coat, a blue dress shirt, and a gold tie, smiling against a peach-colored background.

    Jason Cohen, MD

    Founding & Managing Partner-The Surgery Group of Los Angeles/ Host-Gross Anatomy Podcast/ The Thyroid Guy

  • A man with long dark hair, glasses, multiple earrings, and a nose ring, smiling against a warm peach background.

    Will Siu, MD, DPhil

    Psychiatrist, Speaker, Educator, Advisor

Our Investors

We’re proud to be supported by leading investors who share our vision for the future of evidence-based health. We are also grateful to all of our angel investors who support our mission and strive for a healthy future!